TERMS OF SERVICE, PRIVACY POLICY & SMS POLICY
Profile Your City, Inc.
Effective Date: September 14, 2026
Last Updated: September 14, 2026
PRIVACY SUMMARY
Profile Your City, Inc. respects your privacy and is committed to protecting personal information.
We do not sell, rent, share, or disclose mobile phone numbers, SMS consent, or personal information to third parties or affiliates for marketing or promotional purposes.
Information submitted through our websites, forms, AI assistants, customer support systems, communication tools, and related services may be used for customer support, operational services, account management, listings, appointments, requested marketing services, communications, and other purposes reasonably necessary to provide and operate our services.
TERMS OF SERVICE
Agreement to Terms
By purchasing, subscribing to, accessing, using, receiving the benefit of, or otherwise interacting with any product or service provided by Profile Your City, Inc., Club Properties, Realty Chat, or an affiliated service, the client or user agrees to these Terms of Service and Policies.
These Terms apply whether services are provided monthly, annually, under a custom arrangement, on a trial basis, complimentary, partially used, or otherwise actively utilized.
Payment of an invoice, acceptance of a proposal, creation or use of an account, use of Profile Your City systems, or continued acceptance or use of services constitutes acknowledgment and acceptance of these Terms.
Profile Your City may update these Terms periodically. Material changes will become effective upon posting with a revised effective date or upon other reasonable notice where appropriate.
Continued use of services after the effective date of revised Terms constitutes acceptance of the revised Terms.
Electronic Acceptance & Notice
Profile Your City may provide these Terms electronically through websites, invoices, proposals, payment pages, account portals, login pages, emails, or other electronic communications.
Where a client is presented with a link or notice referencing these Terms and thereafter pays, renews, accesses, uses, or continues receiving services, that continued activity constitutes acceptance of the Terms to the extent permitted by applicable law.
Profile Your City may require affirmative electronic acceptance, including a checkbox, electronic signature, or similar acknowledgment, for certain services, agreements, or material changes.
Ownership & Affiliated Brands
Club Properties and its products are owned and operated by Profile Your City, Inc.
Realty Chat and its products are owned and operated by Profile Your City, Inc.
Profile Florida, Featured Home Listings, and other brands, websites, systems, products, tools, communication systems, or services identified as being operated by Profile Your City are affiliated services of Profile Your City, Inc. unless otherwise stated.
These Terms apply to affiliated brands, systems, websites, products, AI assistants, software tools, communication systems, and related services operated by Profile Your City, Inc.
Scope of Services
Services provided to a client are limited to those included in the client’s then-current service arrangement, proposal, invoice, subscription, order, work order, or other written communication.
Services not specifically included are considered additional services and may be billed separately.
Long-term clients may accumulate custom integrations, domains, email accounts, agent websites, data feeds, marketing systems, software tools, administrative services, or other products over time.
Unless expressly stated otherwise in writing, any description or inventory of services should not be interpreted as an exhaustive list of every account, feature, service, integration, or obligation that may exist.
Additional work, troubleshooting, consulting, custom development, configuration, migrations, administrative work, account changes, or services outside the normal scope may require a separate work order and additional fees.
Pricing & Service Terms
Unless otherwise specified in writing, recurring services continue according to the billing term established for the applicable account, invoice, subscription, or service arrangement.
Pricing, hosting fees, domain fees, software licensing fees, email fees, maintenance rates, AI services, communication tools, MLS/data fees, and other charges may change from time to time.
Third-party costs and vendor-imposed increases may be passed through to the client.
Profile Your City is not obligated to absorb increases imposed by registrars, MLS organizations, hosting companies, email providers, software companies, AI providers, APIs, communication platforms, payment processors, or other third parties.
Payment Obligations
Clients are responsible for paying all invoices, subscriptions, recurring charges, third-party expenses, licensing fees, hosting fees, email fees, MLS/IDX fees, domain fees, software fees, and other applicable charges when due.
Profile Your City is not required to continue advancing, financing, or paying expenses on behalf of a delinquent client or account.
Past-due balances may result in restriction, suspension, discontinuation, or termination of services.
Profile Your City may require payment of all outstanding balances, restoration costs, third-party expenses, and other amounts due before suspended services are restored.
Nonpayment, Suspension & Restoration of Services
Accounts that become past due may have any or all services suspended, restricted, disabled, or discontinued.
This may include website hosting, website access, administrative access, email hosting, email access, MLS/IDX data feeds, agent websites, marketing services, newsletters, social media services, AI systems, lead systems, communication tools, software access, APIs, integrations, technical support, third-party services, or other hosted or licensed products.
Profile Your City may suspend or restrict services when reasonably necessary to prevent continued unpaid expenses, unauthorized use, licensing violations, compliance problems, security risks, or other business or technical risks.
Profile Your City is not required to continue paying third-party expenses on behalf of a delinquent client.
Suspension does not constitute immediate deletion of client data.
Available client data may be preserved temporarily in accordance with the Data Retention provisions below, but Profile Your City has no obligation to provide indefinite unpaid storage.
Restoration of services may require payment of all past-due balances, restoration costs, vendor charges, reconnection fees, or other amounts incurred.
Administrative Access & Credentials
Client access is limited to the level of access Profile Your City determines is appropriate for the services being provided.
Clients are not entitled to Profile Your City’s system-level administration, server administration, reseller accounts, source code, database-administration credentials, registrar master accounts, hosting master accounts, email reseller administration, API master credentials, vendor credentials, development systems, or other proprietary infrastructure.
Profile Your City may decline or delay providing new credentials, elevated permissions, administrative access, ownership changes, account transfers, data exports, or other administrative changes when:
- an account is delinquent;
- ownership or authority is disputed, unclear, or unverified;
- a business has changed ownership, brokerage, or legal entity;
- required third-party authorization has not been completed;
- privacy or security concerns exist;
- applicable licensing or MLS requirements have not been satisfied; or
- termination or transition of services is being evaluated.
Profile Your City may require reasonable documentation verifying that a person requesting access, control, transfer, or ownership changes is authorized to act on behalf of the applicable client or legal entity.
Change of Ownership, Business Sale or Legal Entity
A sale, acquisition, merger, brokerage change, change of ownership, company-name change, change of legal entity, change of broker of record, or similar business transition does not automatically assign, transfer, or obligate Profile Your City to continue a service agreement, license, pricing arrangement, administrative credential, access right, or service relationship with a purchaser, successor, or newly formed entity.
Profile Your City may require the new owner or entity to establish a new service agreement and billing relationship.
Profile Your City may also require:
- verification of ownership or authority;
- documentation identifying transferred assets;
- new payment arrangements;
- new MLS or vendor agreements;
- updated licenses and authorizations;
- new administrative credentials; and
- satisfaction of other applicable third-party requirements.
Unless expressly agreed to in writing by Profile Your City, clients may not assign or transfer their rights to Profile Your City’s services or technology to another individual, purchaser, successor, brokerage, or legal entity.
Profile Your City is not obligated to continue providing services to a successor entity solely because that entity purchased some or all of another client’s business assets.
Domains, Hosting & Email Services
Domains, hosting services, email systems, and related products may be provided through Profile Your City, affiliated reseller accounts, registrars, hosting companies, email providers, or other third-party vendors.
Such services may be modified, upgraded, transferred, restricted, suspended, or discontinued when reasonably necessary.
Clients are responsible for maintaining valid billing information and paying applicable renewal and service charges.
Profile Your City does not guarantee uninterrupted hosting, email delivery, email availability, uptime, compatibility, deliverability, or support for third-party software, applications, devices, or email clients.
Clients are responsible for maintaining appropriate copies or backups of important email and business information.
Domain Names
Domain names may be registered, renewed, maintained, or administered through Profile Your City, affiliated reseller accounts, registrars, or third-party providers.
The fact that a domain is maintained through a Profile Your City registrar or reseller account does not, by itself, conclusively determine legal ownership of that domain.
Requests to transfer, change, or assign ownership or control of a domain may require verification of authority, verification of registrant rights, review of business-sale or asset-transfer documentation, compliance with registrar requirements, payment of applicable domain charges, and payment for technical or transition services.
Profile Your City will not transfer or materially alter domain ownership based solely on an unsupported request from a purchaser, new owner, employee, successor entity, vendor, or other third party.
Profile Your City may maintain the existing registration, DNS configuration, and domain settings while ownership, authority, or transfer rights are being verified.
Website Platform, Licensing & Intellectual Property
Profile Your City’s software, source code, database architecture, schemas, website framework, designs, interfaces, AI workflows, APIs, integrations, administrative systems, templates, communication systems, documentation, and proprietary technology remain the intellectual property of Profile Your City, Inc. unless expressly stated otherwise in writing.
Clients receive only a limited, non-exclusive, non-transferable license to use Profile Your City products and services during an active service relationship.
Payment for services does not constitute a purchase of Profile Your City’s software, source code, website platform, designs, infrastructure, backend systems, integrations, administrative systems, or other intellectual property.
If a client discontinues Profile Your City services, another provider must supply or develop its own website, software, infrastructure, systems, and integrations.
Profile Your City is not required to provide source code, server files, proprietary software, internal development tools, database architecture, backend systems, or transferable copies of its hosted technology.
Client Data
Client-specific business information supplied by or generated for a client, including customer information, lead records, agent information, client-provided content, and similar business records, is considered client data subject to these Terms and applicable law.
Storage of client data within Profile Your City’s systems does not transfer ownership of Profile Your City’s software, database architecture, schemas, systems, technology, or intellectual property to the client.
Profile Your City may temporarily restrict access to hosted client data during suspension while preserving available information in accordance with the Data Retention provisions below.
Custom cleanup, bulk export, restructuring, conversion, migration, or preparation of client data may require a separate work order and additional fees.
Website Data & Backups
Profile Your City makes reasonable efforts to maintain backups and operational continuity where appropriate.
Clients remain responsible for preserving important business information, leads, content, email, communications, files, and other records.
Profile Your City does not guarantee that all data can always be recovered following hardware failure, software failure, third-party failure, security incidents, corruption, deletion, expiration of retention periods, or circumstances outside Profile Your City’s reasonable control.
Data Retention Following Suspension or Termination
Following suspension or termination of services, Profile Your City may retain available client data for up to 30 days, unless:
- a different retention period is required by applicable law;
- a third-party provider imposes a different retention period;
- a different period is agreed to in writing; or
- Profile Your City elects to retain the information longer.
During the retention period, data may remain stored but inaccessible to the client.
After the applicable retention period, Profile Your City may permanently delete mailboxes, website files, backups, leads, records, databases, content, communications, and other stored information without further obligation.
Clients are responsible for requesting any desired export, migration, or transition assistance before the retention period expires.
Exports, conversions, migrations, cleanup, preparation, or transition services may be billed separately.
Profile Your City does not guarantee that third-party vendors will retain data for the same 30-day period.
MLS / IDX / Data Feed Authorization
MLS, IDX, listing, property, and related data are supplied through third-party MLS organizations, REALTOR® associations, data providers, vendors, and technology companies.
Clients are solely responsible for maintaining all necessary brokerage licenses, MLS memberships, broker approvals, IDX agreements, data-feed agreements, vendor agreements, fees, authorizations, and regulatory compliance.
A change in brokerage ownership, legal entity, broker of record, company name, licensing status, MLS membership, or other material information may require new or amended MLS, IDX, vendor, or data agreements.
Profile Your City may suspend, disable, restrict, or remove an MLS, IDX, or other third-party data feed when Profile Your City reasonably believes continued use may violate an MLS rule, data agreement, vendor agreement, licensing requirement, broker authorization requirement, applicable law, or third-party policy.
Profile Your City will not knowingly jeopardize its MLS relationships, vendor status, data licensing, reputation, or third-party access in order to continue providing an unauthorized or noncompliant data feed.
Clients are responsible for applicable MLS and data-provider setup charges, annual fees, licensing fees, penalties, and other third-party costs.
Profile Your City is not liable for interruption of MLS, IDX, or data services caused by an MLS organization, broker authorization issue, data provider, compliance requirement, licensing change, vendor action, or third-party decision.
Third-Party Services
Profile Your City may utilize or integrate third-party services including hosting providers, registrars, email providers, MLS organizations, data vendors, mapping services, payment processors, communication providers, social networks, analytics providers, AI providers, APIs, software platforms, and other technology vendors.
Profile Your City does not control those third parties and is not responsible for outages, policy changes, price increases, data interruptions, account suspensions, platform changes, service limitations, provider failures, or other acts or omissions of third-party providers.
Third-party fees may be passed through to the client and may change when imposed by the applicable provider.
Website Upgrades & Platform Changes
Profile Your City reserves the right to update, improve, replace, redesign, alter, or modify website systems, software tools, AI systems, integrations, communication systems, hosting systems, and platform features.
Changes made by MLS systems, browser companies, third-party vendors, APIs, software providers, hosting companies, AI platforms, operating systems, or external services may require mandatory updates, modifications, migrations, or paid maintenance.
Changes, Errors & Maintenance
Clients are responsible for reviewing website content, email addresses, phone numbers, images, biographies, listings, agent profiles, company information, and related materials for accuracy.
Ongoing edits, corrections, updates, troubleshooting, maintenance, administrative work, or technical changes may incur additional charges unless specifically included in the applicable service plan.
Profile Your City may modify, upgrade, replace, improve, or discontinue features, integrations, widgets, APIs, AI tools, software, or related services when reasonably necessary.
Support Requests & Communication Procedures
Official support requests should be submitted through Profile Your City’s designated support systems or approved communication channels.
Profile Your City does not guarantee immediate response times.
Support requests, edits, troubleshooting, consulting, administrative changes, maintenance, custom work, or technical assistance may be billable at current rates unless specifically included in writing.
Termination, Migration & Transition Services
Termination requests should be submitted in writing to:
Termination may require reasonable advance notice and settlement of outstanding balances before completion.
Recurring service fees do not include transition, migration, or separation services unless expressly stated otherwise.
Services that may require a separate work order and additional fees include domain transfers, registrar transfers, DNS changes, email migration, mailbox exports, data exports, database cleanup, database conversion, account separation, Google Business Profile changes, social media transfers, MLS transitions, vendor coordination, credential restructuring, server migration, website migration, file preparation, lead exports, account ownership changes, and other technical transition work.
Profile Your City is not required to begin transition or migration work until applicable outstanding balances have been resolved and the requested work has been approved.
Any third-party charges associated with a transition are the client’s responsibility.
Email Services Disclaimer
Profile Your City does not guarantee uninterrupted email delivery, uptime, compatibility, spam filtering, deliverability, or support for third-party applications, devices, or software.
Clients are responsible for maintaining copies of important emails and business data.
Mass unsolicited email campaigns, spam, unlawful content, abusive communications, or prohibited email practices may result in restriction, suspension, or termination.
Customer Conduct
Professional and respectful communication is required.
Harassment, abuse, threats, excessive hostility, fraud, unlawful activity, misuse of systems, or inappropriate behavior directed toward Profile Your City staff, contractors, representatives, vendors, or systems may result in restriction, suspension, or termination of services.
Refund Policy
Because services may involve immediate setup costs, third-party vendor expenses, custom development, operational resources, software licensing, domain-registration expenses, hosting costs, data charges, and other nonrecoverable expenses, refunds are generally not provided once work has commenced or services have been activated.
Profile Your City will make reasonable efforts to address legitimate service concerns and work toward a fair resolution where appropriate.
Chargebacks & Payment Reversals
Initiating a credit-card chargeback or payment reversal for valid services rendered may constitute a breach of these Terms.
Profile Your City may suspend services and accelerate outstanding balances where permitted by law following an improper chargeback or payment reversal.
Nothing in this section limits a consumer or client from exercising rights that cannot legally be waived.
Photography, Video & Copyright Materials
Clients are responsible for ensuring they possess appropriate licenses, permissions, releases, ownership rights, or authority for images, video, text, graphics, trademarks, logos, copyrighted materials, and other content supplied for use within websites, marketing materials, advertisements, AI systems, or communications.
Profile Your City assumes no responsibility for copyright, trademark, licensing, publicity-rights, or ownership claims resulting from client-supplied materials.
Marketing Usage Rights
Profile Your City may reference, display, showcase, or promote client websites, projects, designs, AI systems, marketing campaigns, and related work within portfolios, demonstrations, presentations, advertising, social media, or promotional materials unless otherwise agreed in writing.
Private Information & Confidentiality
Information regarding Profile Your City products, systems, services, pricing, software configurations, business methods, internal procedures, AI workflows, sales techniques, support communications, technical processes, and proprietary operations may be confidential.
Unauthorized disclosure, publication, redistribution, copying, or misuse of proprietary or confidential information may result in restriction or termination of services and may be subject to other available remedies.
Training Materials & Educational Content
Training materials, documentation, emails, text messages, videos, webinars, demonstrations, AI demonstrations, consulting advice, technical instructions, and educational materials provided by Profile Your City remain proprietary unless expressly stated otherwise.
Such materials may not be copied, reproduced, resold, redistributed, or publicly shared without permission.
Confidentiality & Prohibited Use of Proprietary Information
Clients, contractors, employees, affiliates, and other parties may not improperly use, disclose, reproduce, duplicate, reverse engineer, exploit, distribute, or attempt to obtain Profile Your City’s proprietary business information, systems, strategies, software, source code, workflows, pricing, AI systems, technical processes, confidential materials, or operational procedures.
Rules, Laws & Client Compliance
Clients are responsible for complying with all laws, regulations, professional requirements, MLS requirements, brokerage requirements, ADA requirements, licensing rules, marketing laws, privacy laws, SMS requirements, email laws, intellectual-property requirements, and industry standards applicable to their businesses and use of the services.
Profile Your City does not provide legal, accounting, tax, brokerage, or regulatory advice.
Limitation of Liability
To the maximum extent permitted by applicable law, Profile Your City, Inc. will not be liable for indirect, incidental, consequential, special, exemplary, or punitive damages arising from or relating to its products or services.
This includes, without limitation, lost profits, lost commissions, lost transactions, lost sales, lost leads, loss of goodwill, lost business opportunities, loss of data, email interruption, website interruption, business interruption, MLS/data-feed interruption, or third-party service failure.
To the maximum extent permitted by applicable law, Profile Your City’s aggregate liability arising from a claim involving a specific paid service will not exceed the amount actually paid by the client to Profile Your City for that affected service during the three months immediately preceding the event giving rise to the claim.
Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited.
No Guarantee of Business Results
Profile Your City does not guarantee sales, listings, commissions, leads, transactions, membership growth, search-engine rankings, website traffic, customer acquisition, profitability, or any particular business result.
Websites, technology, marketing, advertising, AI systems, lead tools, and related services are intended to assist clients but do not guarantee outcomes.
Governing Law & Venue
These Terms and any dispute arising from or relating to Profile Your City, Inc.’s products, services, accounts, or business relationship will be governed by the laws of the State of Florida, without regard to conflict-of-law principles.
Unless otherwise required by applicable law, the exclusive venue for any dispute will be an appropriate state court located in Manatee County, Florida, or, if federal jurisdiction exists, the United States District Court for the Middle District of Florida.
Each party consents to the personal jurisdiction of those courts to the extent permitted by law.
Severability
If any provision of these Terms is determined to be invalid, illegal, or unenforceable, the remaining provisions will continue in full force and effect to the maximum extent permitted by law.
No Waiver
Failure by Profile Your City to enforce any provision of these Terms at any particular time does not constitute a waiver of the right to enforce that provision in the future.
Entire Service Understanding
These Terms, together with applicable proposals, invoices, work orders, subscriptions, written service descriptions, and other agreements issued or accepted by Profile Your City, constitute the terms governing the applicable service relationship.
If a specific written agreement expressly conflicts with these Terms, the specific written agreement will control only to the extent of that conflict.
PRIVACY POLICY
Profile Your City, Inc. respects your privacy and is committed to protecting personal information.
This Privacy Policy explains the types of information we may collect and how it may be used when individuals interact with Profile Your City, Club Properties, affiliated websites, customer-support systems, AI assistants, communication systems, and related services.
Information We May Collect
Information may include:
- name;
- email address;
- phone number;
- property information;
- listing information;
- membership inquiry information;
- account information;
- customer-support requests;
- lead information;
- agent information;
- communications submitted through forms;
- email communications;
- telephone communications;
- SMS communications;
- AI assistant interactions; and
- technical or website-usage information where applicable.
How We Use Information
Information may be used to respond to inquiries, provide customer support, coordinate appointments, provide requested services, assist with listings, respond to membership inquiries, administer accounts, provide transactional communications, operate website and technology systems, perform requested marketing services, improve customer service, improve website functionality, operate AI assistants, maintain security, and fulfill service or contractual obligations.
Third-Party Services & Service Providers
Profile Your City may use hosting providers, communication platforms, MLS providers, mapping providers, software vendors, AI systems, payment processors, email providers, analytics services, and other technologies reasonably necessary to provide and operate services.
Information may be processed by such providers when reasonably necessary to deliver requested services, operate systems, maintain security, support client accounts, or fulfill business functions.
Profile Your City does not sell personal information to third parties for marketing purposes.
Client Responsibility for Submitted Information
Profile Your City provides technology platforms used by independent real estate brokerages, REALTORS®, property owners, private clubs, companies, and other clients.
Each client is independently responsible for its own business practices, communications, licensing obligations, regulatory compliance, privacy notices, use of customer or visitor information, marketing practices, and data-management practices.
Profile Your City does not control how individual clients use information after it has been provided to or accessed by that client.
Information Security
Profile Your City uses reasonable administrative, technical, and operational measures intended to protect personal information from unauthorized access, disclosure, misuse, loss, or alteration.
No internet-connected system, electronic transmission, or storage platform can be guaranteed to be completely secure.
Data Retention
Personal information may be retained for as long as reasonably necessary to provide services, operate systems, meet contractual requirements, satisfy legal obligations, resolve disputes, maintain business records, protect legitimate business interests, or comply with applicable third-party requirements.
Different systems and third-party providers may have different retention periods.
Changes to Privacy Policy
This Privacy Policy may be updated periodically.
Material changes will be reflected through an updated effective date or other reasonable notice where appropriate.
Continued use of applicable services after the effective date of an updated policy constitutes acknowledgment of the revised policy.
SMS COMMUNICATIONS POLICY
By providing a mobile phone number through our websites, forms, AI assistants, customer-support interactions, property inquiries, appointment requests, direct communications, or by calling or texting a published business number operated by Profile Your City, Club Properties, Realty Chat, or an affiliated service, you consent to receive SMS communications from us where permitted by law.
Messages may include customer-support responses, appointment coordination, listing assistance, real-estate inquiries, account notifications, service updates, AI assistant follow-up communications, membership or club-related information, operational communications, or transactional notifications.
Message frequency may vary depending upon your interactions and requests.
Message and data rates may apply depending on your mobile carrier and plan.
You may opt out of SMS communications at any time by replying STOP.
After opting out, you may receive a final confirmation message.
For assistance, reply HELP or contact:
Mobile phone numbers, SMS consent, and SMS opt-in information will not be sold, rented, shared, or disclosed to third parties or affiliates for marketing or promotional purposes.
No mobile opt-in information will be shared with third parties or affiliates for marketing purposes.
SMS communications may be used for customer support, appointment coordination, inquiry responses, account assistance, listing assistance, membership inquiries, service notifications, operational messages, transactional communications, or other requested services.
CONTACT INFORMATION
Profile Your City, Inc.
Email:
support@profileyourcity.com
Phone:
239-325-9916
Websites:
https://profileyourcity.com
https://club.properties
